One of the highlights of the year is the International Housewares Show . There are so many facets to this showcase of new gadgets and new products that is introduced to the media and vendors. Retailers are always looking for new and exciting products for their customers. Popular culture is a very big buzz word as vendors want their customers to embrace such things as nostalgia, sports, and Disney. Even fashion has made its mark on this show as more vendors embrace bloggers and fashionistas with products that let girls just wanna have fun. A few of the companies that we talked with , did just that.
“It was an idea that I thought up with dealing with females and fashion.” BonNette Iocovozzi told me about their new line called “Camouflage Girl” with the Utica Cutlery Company. “Traditionally , we have dealt more with males, but with more and more females wanting to express their style as well as an increase with gay males, I thought of the “Camouflage Girl” line. I love it with the its use of the colors of pink and purple. I think its fun and flirty.
“When you think spring, you think pastels and Mother’s Day and tea.” True Brands rep Carlos De la Riva told me as he proudly displayed his tea and tea supplies line “Pinky Up” . To me it represented high tea and sophistication. It definitely had its feminine side and showed how much we all need to pamper ourselves once in a while. I loved it because I would rather drink tea than coffee. The teas are delicious by the way in flavors like Tirasmu and Chai Latte.
True Brands not only caters to the girls, but to the men as well. They use sports and hunting designs for glassware and flasks. But they cater to the sophisticated man as well. “This set brings to mind , shaken not stirred, very James Bond and “Mad Men.” de la Riva also said. Sports and science fiction was also very big at the show. This would figure in a sports town like Chicago with our World Champion Cubs.
Everyone loves to be young and heart and everyone loves Disney. “It isn’t just for kids anymore. Disney reaches across the generations and it brings back the innocence of childhood. That’s why Disney is so popular.” Matthew Cermack pointed out to us as he proudly took us on a quick tour of R2 Zrike Brands booth. Jen loved this because one of her favorite cartoons is “Frozen”. As you can see, Disney is very popular. Even the hottest stars have done voices for the Mouse.
Tony Thai of Primeware couldn’t wait to show me his wine fashion line. It’s a purse that holds a bottle of wine. Wow, its something that Olivia Pope needs. Right fellow gladiators?
We ended our trip to the world of style with this gorgeous display courtesy of the folks of 10 Strawberry Street. Loved it . Of course , there was the usual parade of kitchen utensils , personal care innovations, and cleaning products there as well. The greatest thing about the International Housewares Show is that there is something for everyone.